Clear fees, no surprises
Every price published, every price marked +VAT. You pay a monthly fee for our work, your advertising budget stays your own, and there is no long lock-in on our standard packages.
Start here
Two low-risk ways to begin
No monthly plan needed to start. An honest look at your practice, or a one-off month of foundations. Decide from there.
No cost, no obligation
Free practice audit
An honest look at how easily a local patient can find, trust and book with you, and the two or three things that would make the biggest difference. Yours to keep whether we work together or not.
Get a free auditOne-off, no tie-in
Foundations Sprint
A focused month getting your foundations right, delivered and handed over, no monthly commitment. Roll into a plan afterwards, or keep everything and walk away.
- Google Business Profile optimised
- Local listings and NAP cleaned up
- A compliant review-request flow set up
- Call and enquiry tracking in place
Start a monthly plan within 30 days and we credit your setup fee.
Enquire about a sprintA website, built two ways
A website that reassures a nervous patient, books simply and shows your practice at its best. Pay for it one of two ways.
Option one
One-off build
For a standard practice website; larger or more complex builds from £4,950 +VAT. Every build includes a care plan at £145/mo +VAT (twelve-month minimum) that keeps your site secure and updated. We hand it over and you own it outright.
Option two
Website + Growth
Nothing to pay upfront. We build your website, then run your marketing, all under one plan. Twelve-month minimum term.
Your new website, the care plan, and our Foundation level of marketing: Local SEO, Google Business Profile, reviews and monthly reporting.
Everything in Essentials, plus our full new-patient marketing layer: Google and Meta ads, social media, conversion tracking and a monthly strategy call.
Three ways to work with us, made simple
Three ways to pay, so you only pay for what you need. Here is how they fit, and a sensible place to start.
Foundation, Growth, Scale
Monthly marketing packages
Ready-made marketing bundles billed monthly, with no website included. A good fit if your site is already in good shape.
Essentials, Accelerate
Website + Growth
A new website build rolled into a monthly plan, with marketing on top and nothing to pay upfront. Twelve-month term.
Pick and mix
Standalone services
Choose individual channels one at a time, rather than committing to a full package.
A sensible starting point
- You are a solo or squat practice just getting startedFoundation
£795/mo. Get found locally and build trust before spending on ads.
- You are ready to actively bring new patients inGrowth
£1,750/mo. Our recommended tier: ads, social and conversion tracking on top of the local essentials.
- You are a busy, multi-site or specialist clinicScale, or a bespoke group plan
From £3,500/mo, or a bespoke plan if you run more than one location.
- You mainly need a new websiteWebsite + Growth
Essentials or Accelerate. The build is rolled into a monthly plan, so there is nothing to pay upfront.
- You want just one channel, not a full packageA standalone service
Choose individual channels from the list further down this page.
Every price is ex-VAT, shown as +VAT.
Foundation
The essentials of getting found and building trust locally.
- Local SEO
- Google Business Profile management
- Reviews and reputation
- Monthly reporting
- Automated AI review replies
- Patient recall starter
Growth
Everything in Foundation, plus the marketing that actively brings new patients in.
- Everything in Foundation, plus:
- Google and Meta ads
- Social media
- Conversion tracking
- Monthly strategy call
- AI receptionist chatbot
- Content starter
Scale
Everything in Growth, built for busy and growing practices.
- Everything in Growth, plus:
- Multi-location coordination
- Conversion rate optimisation
- Priority support
- Full patient recall
- Full content and branding
- Short-form video
Groups and multi-site practices: run more than one location? Tell us your goals and we will build a bespoke plan, and be straight about whether we are the right fit at that scale. Talk to us about a group plan
Rather build your own than take a package? Pick individual services below. Monthly unless stated, all +VAT.
Get found
- Local SEO£650/mo
Rank higher in your local area and Google Maps.
- Google Ads management£595/mo
Reach patients actively searching for treatment.
- Meta ads management£550/mo
Reach patients on Facebook and Instagram.
- Analytics and reporting£245/mo
Clear, honest reporting on what is working.
Convert
- Social media£595/mo
A consistent, professional presence that builds trust.
- Short-form video (Reels)£495/mo
Four videos a month. Filming from £450.
- Content and branding£395/mo
Content that reads well and ranks. Brand identity from £950 one-off.
- AI receptionist chatbot£245/mo
Answer enquiries and capture bookings around the clock.
Retain and grow
- Reviews and reputation£345/mo
Build a steady stream of genuine reviews.
- Email and patient recall£295/mo
Bring existing patients back for treatment.
- AI review replies£95/mo
Prompt, professional replies to every review.
- AI Suite bundle£295/mo
Review replies and the AI receptionist chatbot together, at a saving.
The commercial details, in plain English
- 01
Ad spend is separate, and it is yours
If we run Google or Meta ads, the ad spend goes directly from your practice to Google or Meta. We do not add it to our fee, and on our standard tiers we do not take a percentage of it. As a guide, we recommend around £750/mo +VAT per channel.
- 02
One-off setup fees
Foundation £495, Growth £750, and Scale from £1,250, all +VAT. This covers getting your accounts, tracking and campaigns set up correctly from day one.
- 03
Minimum terms
Our standard monthly packages have a three-month minimum, after which they roll monthly with 30 days’ notice. Website + Growth plans have a twelve-month minimum, because a website needs time to earn its keep.
- 04
Billing, and saving by paying annually
All fees are billed monthly in advance. You can save around 10 percent by paying annually.
- 05
No performance guarantees, and here is why
We will never guarantee a number of new patients, a ranking or a return on spend. No reputable agency honestly can, and promising results would breach ASA and GDC advertising rules. What we promise: straightforward work, clear reporting, and a team that treats your budget as carefully as its own.
See what the right marketing could do
A no-pressure call: where your practice is now, and which of these options fits.